Corporate Applications
Getting your message out to potential DG customers is a major challenge in
the rapidly evolving DG market. The market is fragmented with no central
"clearing house" where customers can evaluate products and DG companies and utilities can
display their products and services online -- until now!
DG Marketplace provides value to
potential DG customers by providing analysis based on an
engineering/statistical analysis of user inputs and the widely-used
MAISY Utility Customer and 8760 Hourly Loads
Databases developed from more than 1 million residential, commercial
and industrial utility customer records.
Corporate clients can advertise their products and services on the DG Marketplace Web site and can
take advantage of the unique online analysis and marketing features described below.
This initial version of DG Marketplace includes DG systems ranging from 20
kW to 20 MW for US commercial sites. Industrial sites will be added soon, followed by residential, agricultural
and "other" applications.
Use DG Marketplace in Your Customer Sales Calls
You can become a DG Marketplace user and give your sales staff real-time access to
DG Marketplace analysis using prospective customer's site information or characteristics for "typical" customers.
If you want to undertake DG Marketplace sessions for the benefit of another party
or parties, you must obtain a commercial license from Jackson Associates and pay the appropriate license fee.
Unauthorized use of DG Marketplace for the benefit of other parties is strictly prohibited.
Email us at jjackson@dgmarketplace.com to request licensing information;
be sure to include your name, address, telephone number, company affiliation and title.
Market Research and Target Marketing With DG Marketplace
As a DG Marketplace user you can also apply online analysis with "typical" customer
characteristics, drawn from the widely-used MAISY Utility Customer Databases,
to conduct detailed market analysis for specific segments in individual utility service.
In addition to the basic economic
screening analysis applied in DG Marketplace you can also receive 8760 hourly
electric and thermal loads to conduct your own detailed system assessments.
Identify target markets to reduce the marketing and customer contact costs
of finding profitable projects.
Jackson Associates will also customize a Web interface for you to focus on specific market
products or customer segments.
Add a DG Marketplace Portal to Your Web Site
How many site visitors would have been profitable clients but did not contact
you? This critical question cannot be answered with Web resources currently
deployed by most companies. By linking to a branded version of
the DG Marketplace economic screening tool specifically developed for your
company, you can evaluate, screen and encourage customer contact by providing
an online assessment of potential customer energy bill savings.
Replacing some of your traditional marketing activities with campaigns designed
to drive potential customers to your Web site will provide more cost effective
customer acquisition campaigns.
Branded DG Marketplace sites can also be designed to conduct customer surveys
to support market research and product development.
Additional Information
Jackson Associates
4819 Emperor Blvd, Suite 400
Durham, NC 2770
919-967-9000
info@dgmarketplace.com
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